CAIO Fractional vs. Full-Time

In this section, we’ll be discussing the advantages, disadvantages, challenges, opportunities, and suitable situations associated with you operating as a fractional CAIO (working with numerous client companies at once) versus full-time employment as a CAIO within a singular enterprise.

For someone with the skills that you’re developing in this certification process, the demand for your services is forecasted to continue growing at an astounding rate.

Luckily, the current media is doing all of us CAIOs a huge favor by creating FOMO when it comes to AI (as seen in this interview with our own CAIO for and instructor for our certification modules, Daniel Linden).

Literally every day, we see stories and hear quotes about how not integrating AI into their business practices will put a company at a distinct disadvantage to their competition, who are leveraging AI best practices into their operations.

But any AI industry insider will tell you no one knows an AI expert, but they all want one!

Because of this demand, as a certified CAIO, you’ll have plentiful opportunities to apply your skills to the full spectrum of business industries and niches. Expect that demand to only increase rapidly.

You may have heard the phrase, “In business, you’re either a MISSIONARY or a MERCENARY.”

When you read that, you may know immediately which category you fit into.

Regardless, in the 2 roles we’re about to discuss, please keep that quote in mind and see which scenario fits best with your personality.

So let’s dive in.

Since it may be a new concept for some certification candidates, let’s start with the fractional CAIO role.

For those of you who have done consulting, the concept of a “fractional” service provider may already be familiar. In its simplest definition, a fractional CAIO is a part-time or short-term consultant who works with multiple businesses simultaneously as an external advisor or partner in their AI strategy and execution.

When Is a Fractional CAIO the Right Choice for a Business?

We’ve operated in both roles, and they both have their advantages and challenges.

Here are some examples of situations where a fractional CAIO would make the most sense:

  • A small or medium-sized business that has limited resources or budget to hire a full-time executive but still wants/needs expert advice, guidance, and support for its AI strategy and execution.
  • A large enterprise that has multiple divisions or subsidiaries with different AI needs, priorities, and objectives that require customized solutions, recommendations, best practices…and most importantly, the bandwidth you would bring to their projects.
  • A start-up or established business that wants to explore new opportunities in AI or leverage the latest AI trends, technologies, or solutions that are being used in other businesses that you’re providing fractional CAIO services.

As a fractional CAIO, despite you not being dedicated exclusively to one client, your approach should still, of course, be deeply personalized, delivering bespoke solutions and recommendations tailored to the specific context, needs, and objectives of each of your clients’ AI strategies.

This will be easy for you to do once you have completed the training and become certified.

Some Benefits and Challenges for YOU in a Fractional Engagement:

Working as a fractional CAIO offers several benefits that might align with your preferences and career goals:

As a fractional CAIO, you’ve got the freedom to choose your clients and projects, allowing you to work with who you want when you want. This flexibility allows you to explore various opportunities simultaneously and have more influence over your lifestyle and income potential.

Diverse Experience
When you engage with multiple clients, you benefit from the exposure to different organizations, industries, and business models. This diverse experience enhances your skill set, compresses your learning curve, broadens your knowledge base, and strengthens your adaptability as an AI professional.

As a fractional CAIO, you have more control over your work and decision-making. You can focus on strategic AI initiatives and avoid getting bogged down by day-to-day operational tasks, enabling you to make a significant impact in a shorter time frame.

Interacting with various clients and industries allows you to build a solid professional network. These connections will lead to more opportunities, collaborations, and referrals in the future.

Higher Earnings Potential
Fractional CAIOs often charge premium rates for their specialized expertise and short-term engagements. This can result in higher earnings compared to a traditional full-time position.

Continuous Learning
Engaging with different organizations and industries exposes you to cutting-edge AI technologies and trends. This continuous learning keeps you at the top of your game, where you’re getting exposed to the latest ways to apply AI in business.

Reduced Risk
Working as a fractional CAIO allows you to test the waters and explore the client without committing to a full-time role. This mitigates the risk of career dissatisfaction or being tied to a single company.

Being a fractional CAIO provides a career path where you are in control, empowering you to make a meaningful impact on multiple organizations while enjoying the flexibility and autonomy that come with being an independent AI strategist.

Some Disadvantages for YOU in a Fractional Engagement

Fractional CAIOs encounter challenges in time management, establishing credibility with multiple organizations, and maintaining work-life balance. Here are some examples:

Unpredictable Income
Unlike a salaried role, income security is lower and dependent on continually securing new engagements. Revenue can fluctuate significantly.

Limited Influence
In an advisory capacity, you have less opportunity to drive execution and enact lasting change. Influence is periodic versus ongoing, as with a full-time role.

Administrative Work
You may need to independently manage the business aspects of consulting, from contracts to accounting to marketing. This adds to your workload, but the software suite is able to support a large portion of this part of your business.

No Team Support
As an independent consultant, you might lack dedicated team support for large or complex initiatives. However, with access to our ever-expanding catalog of preferred vendors, you will have the ability to scale your team up or down based on the needs of your client.

Narrower Focus
With fractional projects, you dive deep into specific initiatives but have less oversight of the broader AI strategy and roadmap.

Lack of Domain Expertise
As an external consultant, you may lack in-depth knowledge of a client’s industry, business model, and internal dynamics. This can make it harder to contextualize advice based on the client’s scenario.

Short-Term Mindset
Fractional work tends to focus on near-term deliverables rather than long-term vision and strategy. This can limit your impact over time.

Reputation Risk
If a client implements your recommendations poorly, their subpar results could unfairly reflect on your personal brand as the advisor.

Some Benefits and Challenges for YOUR CLIENT in a Fractional Engagement

Engaging with you as a fractional CAIO brings several advantages to your clients, offering them a more tailored and efficient approach to harnessing the benefits of AI in their organization:

Hiring a full-time CAIO involves significant fixed costs, including salary, benefits, and overhead expenses. Opting for a fractional CAIO allows your clients to access your expertise without the long-term financial commitment, making it a more cost-effective option.

Specialized Expertise
As a fractional CAIO, you bring specialized knowledge and experience gained from working with various organizations across different industries. Your clients can tap into this expertise without the need to onboard a permanent executive, ensuring they get the most relevant and up-to-date insights for their specific needs.

Focused and Strategic Engagement
Your role as a fractional CAIO allows you to concentrate on strategic AI initiatives and high-impact projects. This focused engagement ensures that your clients receive maximum value and impact from your contributions.

Adaptability and Flexibility
Fractional CAIOs offer a more flexible arrangement, enabling your clients to engage your services based on their needs and project timelines. This adaptability allows them to scale up or down depending on the evolving demands of their AI initiatives.

Objective Perspective
As an external fractional CAIO, you can provide a fresh and objective perspective to your clients’ AI strategy. Your impartial viewpoint can challenge existing assumptions, identify blind spots, and offer innovative solutions that an in-house CAIO might overlook due to familiarity with the organization.

Access to a Network of Resources
Your extensive network in the AI industry can be a valuable asset to your clients. Whether it’s connecting them with relevant AI vendors, experts, or potential partners, your network can enhance their access to valuable resources.

Accelerated Results
Your experience as a fractional CAIO enables you to quickly assess their AI landscape, identify opportunities, and implement effective strategies. This accelerated approach can lead to faster results and a quicker return on investment.

Temporary Skills Augmentation
For organizations that may not require a full-time CAIO, working with you as a fractional CAIO provides a temporary augmentation of skills and expertise. This ensures they can leverage your AI knowledge to drive transformative initiatives while remaining agile in their hiring approach.

Less Onboarding and Transition Time
Hiring a full-time CAIO involves a significant onboarding and transition period. As a fractional CAIO, you can quickly integrate into the organization, leveraging your experience to hit the ground running and deliver immediate value.

Overall, working with you as a fractional CAIO gives your clients access to high-level AI expertise in a cost-effective and flexible manner, positioning them for success in their AI endeavors without the long-term commitment of a full-time hire.

Some Disadvantages for YOUR CLIENT in a Fractional Engagement

Hiring you as a fractional CAIO can offer several advantages to a company, but there are also some challenges and downsides to consider:

Limited Availability
A fractional CAIO may have other client commitments, which can limit their availability to the company. This could lead to potential delays in addressing urgent AI-related issues or strategic decision-making.

Less Integration with Company Culture
A fractional CAIO may not fully immerse themselves in the company’s culture and may have limited interactions with the broader team. This can affect their understanding of the company’s unique needs and hinder their ability to align AI strategies with the overall business objectives.

Short-Term Focus
Fractional CAIO engagements are often project-based and may not allow for a long-term strategic approach. This could impact the continuity and consistency of AI initiatives and long-term planning.

Limited Influence on Company Direction
As an external consultant, a fractional CAIO may have less influence on shaping the company’s overall direction compared to an in-house CAIO. This could hinder the CAIO’s ability to drive transformative changes and fully integrate AI into the organization.

Communication and Collaboration Challenges
Being an external resource, a fractional CAIO may face communication and collaboration challenges with internal stakeholders. Building trust and effective collaboration may require additional effort and time.

Less Familiarity with Company Operations
An in-house CAIO would have a deeper understanding of the company’s operations, processes, and unique challenges. A fractional CAIO may need more time to get up to speed and fully grasp the intricacies of the company.

Data Access and Security Concerns
AI initiatives often involve sensitive data and privacy considerations. A fractional CAIO may require careful onboarding and access to critical data, raising security and confidentiality concerns.

Dependency on External Expertise
Relying heavily on external expertise means that the company might have limited control over the CAIO’s availability or may be more exposed to potential changes in its engagement.

Lack of Full-Time Commitment
A fractional CAIO may not have the same level of dedication and commitment as an in-house CAIO, as they may be balancing multiple client engagements.

Long-Term Cost Considerations
While hiring a fractional CAIO may seem cost-effective initially, the cumulative costs of engaging external expertise on a project basis could potentially exceed the cost of hiring a full-time in-house CAIO over time.

Despite these challenges, working with a fractional CAIO is still a viable and beneficial option for many companies. To mitigate the downsides, it’s essential for both the company and the fractional CAIO to establish clear expectations, communication channels, and project scope.

Full-Time Roles as a CAIO

As the name implies, a full-time CAIO is a permanent employee who works exclusively for one business as the head of its AI initiatives and projects.

The typical duties of a full-time CAIO have some similarities with the duties of a fractional CAIO:

  • Developing and implementing a comprehensive AI strategy and roadmap that supports the business vision and objective.
  • Building and leading the AI team. You should expect to find yourself working with roles such as data scientists, machine learning engineers, AI developers, etc.
  • Managing the budget, resources, vendors, and partners related to AI projects and initiatives.
  • Evaluating the performance, impact, and return on investment of AI systems and solutions.
  • Communicating and collaborating with other senior executives and stakeholders to ensure alignment and integration of AI across the business functions.
  • Establishing and enforcing best practices, standards, policies, and regulations for AI development and usage.
  • Staying updated on the latest AI trends, technologies, research, and developments in the industry.
  • Educating and advocating for AI awareness and adoption within the business culture.

Who Needs a Full-Time CAIO

  • A large enterprise that has a mature AI function with multiple ongoing projects and initiatives that require consistent direction, vision, and guidance from a dedicated leader
  • A medium-sized business that has a clear AI strategy and roadmap that supports its long-term vision and objectives and needs a deep understanding of its context, needs, challenges, and opportunities from an internal leader
  • A small start-up that has a competitive advantage or differentiation based on its innovative AI products or services and needs a long-term commitment and relationship from a loyal leader

Some Benefits and Challenges for YOU as a Full-Time CAIO:

Some Benefits for YOU in a Full-Time Engagement

Greater Influence and Impact
When you plant your flag somewhere, you have the privilege of driving the AI strategy for the long term, and as a result, you get long-game impact. There’s great satisfaction in being on the team long-term rather than only advising periodically.

Job Stability and Corporate Benefits
A salaried full-time position provides steady income and the usual company benefits.

Immersion in the Industry
Being embedded in one company provides deeper knowledge of its business domain.

Career Development
A CAIO role has growth potential to higher levels like CTO or CEO.

Team and Resources
A full-time position with extended scope and time allows for the ability to build an AI team to support your initiatives.

Executive Exposure
Daily interaction with company leaders and stakeholders will not only help move initiatives further but also allow for more influence and potential career enhancement.

Long-Term Strategic Planning
A long-term commitment to the organization allows for more runway to execute multi-year AI roadmaps.

Some Challenges for YOU as a Full-Time CAIO

Less Variety
Focus on a single company might be less exciting or challenging to those who like more variety in their days or who might be exploring career possibilities.

Less Flexibility
Set hours and role scope can often limit creativity and flexibility in personal schedules.

Higher Risk if Company Struggles
Income depending on one employer creates an “all or nothing” situation, putting you at potential risk for unemployment and limiting income potential.

Can Require Relocation
Being in a full-time, in-person position can limit you as the CAIO to a specific geographic location.

More Corporate Politics
A full-time presence in an organization can mean more time spent navigating complex company dynamics, limiting time and resources spent on the task at hand as compared to fractional participation.

Less Control Over Role
When hired as a full-time employee, CAIOs will be required to fit into an existing job description with an organizational structure, as compared to a fractional role, where you can determine what your contribution will be.

Some Benefits and Challenges for a Business of Having a Full-Time CAIO Are:

Some Additional Benefits of Hiring a Full-Time CAIO:

Having a dedicated leader who can provide consistent direction, vision, and guidance for the AI function of the business.

Having a deep understanding of the business context, needs, challenges, and opportunities that can inform the AI strategy and execution.

Having access to internal data, resources, and networks that can facilitate AI development and deployment.

Some Additional Challenges of Hiring a Full-Time CAIO:

High cost of hiring, training, and retaining a qualified and experienced CAIO in a competitive market.

Potential risk of losing the CAIO to another business or opportunity that can disrupt the continuity and stability of the AI function.

Possible limitation or bias in the perspective, knowledge, and skills of the CAIO due to working in one domain or industry.


As we’ve discussed, the demand for CAIO expertise is growing daily as companies recognize the strategic importance of AI. In this module, we’ve explored the roles, advantages, disadvantages, suitability, and challenges of each role.

As a certified CAIO, you’ll have the skills to drive AI impact, regardless of the path you choose.

As a fractional CAIO, you retain flexibility and variety, working with multiple clients to shape their AI strategies. This provides exposure to diverse industries, accelerates your learning, and builds an impressive portfolio. However, income security is lower, and your influence is periodic. Strict boundaries with client expectations and efficient systems that we will teach you are key.

In a full-time role, you focus in-depth on one organization over the long term. This enables you to have a greater impact, establish an internal team, and see strategies through. However, corporate dynamics may be complex and scope narrower. Patience and internal networking are vital.

For clients, fractional CAIOs offer specialized expertise on-demand at a lower cost. However availability is limited, and engagement is shorter-term.

Full-time CAIOs become immersed experts but require a larger investment and a longer impact horizon for the company.

To help you determine which role is right for you, I’d encourage you to take some of the more common (and accurate) personality tests (our favorite is the Kolbe Index). The insights from this will help you get clarity on your personality, skills, and lifestyle so you determine which route suits you best.

When exploring work with a client, we often ask them to take the test as well, so when working with them, we can best tailor our approach based on what we know about their “style” from their Kolbe results.

The truth is both the fractional and full-time CAIO paths offer rewards and challenges, opportunities for growth, and massive income and impact potential.

With certification, you’re prepared to deliver value in either capacity and become a trusted AI advisor.